Running a Campaign With a Small Team
You do not need a marketing department to run a strong campaign. You need a narrow plan, clear roles, and a routine you can sustain for thirty days.
Field reports, supporter stories and practical guidance from the IVA CROWD community.
You do not need a marketing department to run a strong campaign. You need a narrow plan, clear roles, and a routine you can sustain for thirty days.
Trust is decided in the first thirty seconds on your page. Here is what backers actually look at, and how to give them the signals they need.
What actually happens to the money between a contribution and your bank account, and what to plan for.
Every campaign hits a quiet middle. Here is how to work through it instead of waiting it out.
You do not need a production crew. You need the right shots, in the right order, showing the work as it really is.
How to calculate a funding target that covers your real costs without putting the campaign out of reach.
The opening two days set the trajectory for the entire campaign. Here is the checklist that strong launches follow.
A practical guide to writing a crowdfunding page that turns visitors into backers, from the first line to the final ask.